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THE PEOPLE

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ROY SPENCE

grew up in Brownwood, Texas, and today is chairman and cofounder of GSD&M. The agency has helped grow some of the world’s most successful brands and has made a difference in communities around the country and the world. Roy is author or coauthor of The Amazing Faith of Texas, It’s Not What You Sell, It’s What You Stand For, and Don’t Mess With Texas. He is also cofounder and CEO of The Purpose Institute, helping companies discover their purpose. He is the proud father of three kids, and lives in Austin, Texas, with his wife, Mary.

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JARED DUNTEN

is an artist and writer who lives in Austin, Texas. In 2000, Jared broke his neck when he dove into the Rio Grande River, becoming paralyzed from the neck down. He did not let his paralysis stop him from building the life he always wanted. He married the love of his life, has had two beautiful boys, learned to paint with his mouth, and continues to write for GSD&M.

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